Marketing & Communications Officer, Applause


3.5 days per week flexible hours, Salary: £24,000-£26,000 pro rata

This is a pivotal role in the organisation supporting all areas of our activity. The Marketing and Comms role at Applause forms part of a small team including Director, Community Engagement Lead, Programme Lead, a project manager and an administrator. 

Applause is an Arts Council National Portfolio Organisation working throughout Kent, East Sussex and West Sussex as well as further afield to ensure communities access professional theatre, music and other performing arts. Our office base is in Tunbridge Wells and the role will require partial office presence.

Marketing and Communications Officer role overview 

-Develop and deliver the marketing and communications strategy for Applause and engage the Applause team in its implementation. Ensure that our visions and mission are at the core of the strategy and evaluate against this.

-Ensure the Applause brand, identity and raise the profile of Applause amongst the wider communities within which it works providing clarity, consistency and intention across all our activities.

-Work alongside the Applause team to develop content across website and social media channels.

Key Responsibilties

  • Review, develop and manage the delivery of effective marketing and comms support to all our projects and initiatives
  • Ensure we meet all legal requirements of current Data Protection legislation
  • Develop copywriting, design and publication of online event and e-marketing publicity
  • Ensure a consistent and attractive brand management
  • Edit copy and images for marketing support materials, digital marketing, direct mailings, in-house print production, and special projects

Essential skills, knowledge and experience

  • At least two years’ recent experience working in a marketing role, ideally in cultural/heritage sector
  • An interest in community focussed art and culture
  • Experience of using WordPress or other content management systems
  • Excellent Microsoft Office Skills
  • Ability to prioritize and work to deadlines
  • Strong communication skills, both verbal and written
  • Ability to work under pressure
  • Strong relationship building skills
  • Experience of effective digital campaign planning and delivery
  • Experience in using social media for digital marketing and engaging audiences
  • Experience of using data and insights to improve marketing effectiveness

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