The Digital Communications Officer will work with the Society for Protection of Ancient Buildings (SPAB)'s Senior Communications Manager, colleagues and volunteers to grow, engage and inspire new and existing audiences. You will drive engagement through our website, social channels and e-Newsletters, increasing our reach, growing our online community and inspiring support. Skills and experience you'll have Experience working in a communications environment developing, implementing and evaluating digital activities Practical experience of using social media to extend reach of an organisation, promoting events, fundraising and campaigning Proven experience working in the social media landscape Demonstrable experience of growing digital audiences, web page views, newsletter subscribers and social followers Excellent written English and understanding of optimising copy, images and video for digital platforms Experience using website Content Management and Customer Relationship Management systems Understanding of digital accessibility and SEO best practice Working knowledge of digital reporting tools Self-motivated, able to work independently and as part of a small team, collaborating with staff and volunteers communicating effectively and balancing competing priorities Key responsibilities Develop, plan and optimise digital and social media content, to attract new audiences and deepen engagement with existing ones Proactively liaise with colleagues across the organisation to communicate current policy, activities and practise, including casework, technical research and advice Work seamlessly across departments, regions and specialist groups to plan and deliver effective digital activity Coordinate e-Newsletters and blog posts Build SPAB's video archive and photographic library Monitor social channels on a day-to-day basis, answering queries and responding to comments Optimise website SEO tags, actively manage Google presence and Google AdWords grant Confidently produce analytics on engagement, reach and sentiment using Google Analytics and other monitoring tools Please download the full job description https://www.spab.org.uk/sites/default/files/Digital%20Comms%20Officer%20Job%20Description%20-%20The%20Society%20for%20the%20Protection%20of%20Ancient%20Buildings%2012112024.pdf - here Send a cover letter and CV (max 2 pages each) detailing how you fit the specification for the role. Send your application to [email protected] by Tuesday 3 December, 9am. Interviews will be held on Monday 9 December at 37 Spital Square, London E1 6DY Any questions about the role before you apply? Please email Jo Fells, Senior Communications Manager, [email protected] Need any adjustments in order to apply or attend an interview? Please email [email protected].Job Summary
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