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Head of Sales & Ticketing - Maternity Cover, Soho Theatre Company

  •  London
  •  Â£40k-50k
  •  Full time
  •  Closes November 1, 2026
  •  jobs@sohotheatre.com
  • #Theatre

Description

Job Summary

This senior role leads Soho Theatre’s sales, ticketing and CRM, maximising ticket income, audience insight, customer experience and system performance. It oversees sales strategy, pricing, reporting and team leadership across the organisation’s venues, channels and wider global commercial activity.

Job Description

Lead Soho Theatre's sales, ticketing and CRM activity across its venues and channels, maximising ticket income, audience growth and customer value while supporting access and charitable objectives.
Own the sales strategy and monitor performance against targets, using pricing, inventory, allocations, offers, packages, memberships, donations, merchandise and upselling to drive attendance and revenue.
Use sales and audience data to shape campaigns, forecasting, segmentation, retention, reattendance, first-time booker conversion and local audience development.
Provide clear insight and reporting to senior colleagues, the Board and funders, ensuring organisational and Arts Council data requirements are met accurately and on time.
Line manage and develop the Ticketing Manager and wider team, setting high standards for sales, customer service, access, data quality and inclusive working.
Ensure the team has the training, systems and capacity to deliver an accurate, resilient and audience-focused service.
Oversee show builds, on-sales, allocations, reporting, rotas and daily delivery, acting as the senior escalation point for significant customer, financial, ticketing or systems issues.
Lead the strategic management of ticketing, CRM, website and related sales platforms, maintaining supplier relationships and a clear roadmap for improvements and integrations.
Ensure customer data, permissions and access controls are accurate, secure and compliant with data protection requirements.
Work across Communications, Finance, Programming, Producing, F&B and external partners to improve sales journeys, support settlements, strengthen customer experience and identify new income opportunities.
Manage workloads, recruitment, development, performance and departmental budgets, contributing to cross-organisational decision-making and sustainable working practices.

Job Requirements

Qualities & Skills
A strategic, commercially aware and audience-focused leader who can balance income generation, access, customer experience and organisational values.
Highly organised, proactive and self-motivated.
Calm and effective when working in a fast-moving environment.
Excellent attention to detail.
Friendly, approachable and confident working with a wide range of people, with the judgement, credibility and communication skills to influence partners and suppliers.
Strong communicator who understands the importance of sharing information clearly and promptly.
Collaborative and comfortable working across different teams and disciplines.
A practical, positive and solution-focused approach to problems.
Able to work independently and use initiative.
Flexible in approach to working hours there may be some evening and weekend work required.
An interest in and enthusiasm for theatre, comedy, cabaret and live performance.

Job Responsibilities

Essential Experience
Senior ticketing, sales, CRM, box office or audience experience in live performance, arts, entertainment or a high-volume customer setting.
Proven success leading sales, ticketing and CRM strategy to meet income, audience and organisational targets.
Strong financial skills across forecasting, budgets, reconciliations, reporting and analysis.
Experience of pricing, inventory, allocations, discounts and access schemes, balancing revenue and access.
Experience managing ticketing, CRM, website, agency or digital-platform suppliers.
Confident leader and decision-maker, able to manage people, competing priorities and escalated customer, sales or system issues.

Desirable
Strong analytical reporting for leaders, Boards, funders and stakeholders.
Understanding of data protection, permissions and responsible customer-data use.
Spektrix or comparable CRM experience, plus knowledge of London's theatre, comedy and cabaret sector.

How to Apply

How to Apply

To apply: Please complete the application form linked here
When completing your application form, please read the job description carefully
We reserve the right to close this vacancy early if we receive a sufficient number of applications
Closing date: Sunday 1st November 2026 23:59
Equal opportunities: Soho Theatre is an equal opportunities employer. We welcome applications from all backgrounds and offer reasonable adjustments throughout the recruitment process. Please let us know if you need any support to apply or attend an interview.

If you would like to submit your application in another format, or you have any questions about this role, please contact [email protected] with the job title in the subject line.

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