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Marketing & Audience Development Officer, Lauderdale House

  •  London
  •  Â£30k-40k
  •  Full time
  •  Closes February 18, 2026
  •  Natasha Bertok
  •  nbertok@lauderdale.org.uk
  • #Combined arts
New

Description

Job Summary

The Marketing & Audience Development Officer will support the Marketing team in the marketing and communication for the House, including venue hire, ticket sales and class enrolments.

Job Description

The Marketing & Audience Development Officer will support the Marketing & Communications Manager in the marketing and communication for the House, including but not limited to venue hire, ticket sales and class enrolments. This role will take ownership of particular areas of marketing, including exhibition marketing and social media, in line with the agreed marketing strategy. As we continue to become a more inclusive charity and to further our relationships with more of our local communities, the Marketing & Audience Development Officer will play a key role in supporting these new relationships, in particular by raising awareness and attendance of our free outreach programmes, whilst maintaining strong relationships with our existing visitor base.

Our ideal candidate enjoys working with a broad range of people in a constantly changing environment, and has experience of marketing for a diverse mix of audiences and events. We are looking for a person with strong interpersonal skills, ready to be hands-on at key events across the year and work closely with our small team. Having a passion for arts, culture and/or heritage is essential, as is being highly-organised and able to juggle multiple priorities. You'll be comfortable using both traditional and digital marketing in your work, understanding the value that both hold when reaching particular audiences.

The Marketing & Audience Development Officer role is the perfect opportunity for a marketing assistant with some years' experience or a marketing officer looking to expand their knowledge in a broad ranging marketing role. We are looking for a current marketing professional who is ready to take the next step in their marketing career, stepping into a broad-ranging role within a busy arts and heritage environment.

Job Requirements

  • Knowledge of:
    • Development and delivery of successful marketing campaigns within the arts, heritage, or related sector
    • Audience and marketing data analysis to shape marketing and communications strategies
    • Generating original ideas for an effective marketing campaign with a limited budget
    • Promoting events to a wide range of audiences
    • Managing social media, content management systems and email marketing
  • An understanding of current arts and heritage marketing practice, issues and policy
  • Experience in maintaining websites, box office systems, social media management tools (preferably Hootsuite), Adobe Suite and/or Canva and other digital and social media marketing tools
  • Experience working within brand guidelines to the highest standard across all platforms
  • A willingness to embrace new technology and platforms
  • Excellent verbal and written communications skills, and able to write engaging and accessible copy
  • Good understanding of GDPR
  • Excellent customer service

Job Responsibilities

  • Work with the Marketing & Communications Manager and Venue Hire & Events Manager to help promote the House as a venue for hire for weddings, parties, memorials, concerts, exhibitions, meetings and classes, to maximize income from room hire
  • Support the promotion of our programme of performances, classes, events and exhibitions
  • With the Marketing & Communications Manager, manage the Ticketsolve box office system, setting up events, selling tickets, tracking ticket sales, and pulling reports
  • Support day-to-day communications tasks, including website management, email marketing, and listing events with the help of marketing volunteers
  • Write fluent, engaging, and accessible copy within the brand voice
  • Manage social media channels including Meta ads, uploading and scheduling content, and ensuring content fits within our voice and branding
  • Work with the team to grow the House's profile, particularly focusing on its heritage and education programmes alongside its arts profile

Useful Links

How to Apply

To apply, please send a CV and cover letter explaining why you are interested in this role and how you fulfil the skills and personal attributes to Marketing Manager Natasha Bertok on [email protected]. Please include contact details for 2 referees in your application stating at what point in the recruitment process they may be contacted (we will not contact them without your permission).

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