Develop marketing plans that are in line with business plans and ensure that marketing strategy is followed, implemented, and updated Create and curate clear and compelling content for various websites, email campaigns, social media platforms, and print Manage and develop the website Supervise and support the Marketing Officer to maximise effectiveness and enjoyment Work closely with the senior management team, including engaging in internal communications exercises Liaise with FOH, bookings, and programme teams to set, track, and meet audience development and income targets Support artists to promote their shows and hirers to promote their classes and workshops at OFS Analyse audience feedback forms and report / make decisions Analyse performance of digital platforms including website, e-newsletters, social channels, and report / make decisions Oversee engagement with customers and the community at large as required demonstrating good judgement, for example responding to comments on social media, escalating concerns to line manager / senior management team Work with the fundraising team providing relevant information and support as requested Create discounts and comp opportunities including finding reviewers Manage promotion and press opportunities including drafting and sending quarterly releases Commission and work with designers, web developers, and printers as required Manage the marketing budget The post holder will have input into creative and business planning and strategies as part of an inclusive practice. Demonstrable experience in arts, events, and/or non-profit marketing Experience of developing and delivering marketing strategy Experience of designing, producing, and disseminating engaging content Strong interest in the arts, audience development, and the OFS mission Working knowledge of social media Experience managing press enquiries Excellent relationship management and organisational skills Data analysis experience The ability to work to strict deadlines, work under pressure and use initiative Excellent written and verbal communication skills Energy and enthusiasm to be part of a small, hard-working, human friendly team Working knowledge of website CMS, email marketing tools, design solutions and MS Office Budget management experience To apply, please send in your CV and completed application form to [email protected]. Application form and full recruitment pack is available on our website.Job Summary
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