An exciting career opportunity for someone to make this new role their own in the sales and marketing team at a world-renowned concert hall in London. The department currently includes the Head of Sales & Marketing, Digital Marketing Co-Ordinator, two Deputy Sales Managers, a Box Office Assistant and seasonal Box Office casuals. This new role reports to the Head of Sales & Marketing, and has been created to redevelop our sales function, make use of the technology available to us including our ticketing system (currently Spektrix) and to grow audiences and revenue. The Sales & Marketing Manager leads the sales team (managing two Deputy Sales Managers, a Box Office Assistant and seasonal casuals), works with a varied customer and client base and can take responsibility for some significant projects. The priorities for the role are: Collaborating on the evolution of our sales function (seeking out new sales channels, refining our hours of operation, engaging new partnerships to better understand and communicate with our audiences) Exploiting opportunities from our ticketing system Streamlining the process of working with ticket agents and maximizing sales Fulfilling our revenue management processes Leading and developing the sales team The role would suit an analytical and data-driven self-starter with at least three years of experience in a similar environment. They should be comfortable achieving sales targets through campaign planning and analysis, a very confident user of event ticketing systems, and used to researching and adopting new technology and systems. Person Specification: Essential Skills & Experience Minimum 3 years' experience in a senior sales/marketing role, preferably within live entertainment, hospitality or tourism. Proven track record of meeting/exceeding sales targets in a fast-paced environment. Expert proficiency in ticketing systems (Spektrix preferred) and CRM platforms. Strong analytical skills with experience in data-driven decision-making. Exceptional management skills, with experience managing hybrid teams. Demonstrated ability to negotiate partnerships and manage external stakeholders. Excellent written/verbal communication skills, with the ability to tailor messaging for diverse audiences. Desirable Attributes Experience in the arts/culture sector, with an understanding of programming diversity. Familiarity with AI-driven marketing tools or chatbots for customer engagement. Knowledge of accessibility standards and inclusive marketing practices. Sales Identify new revenue streams. Work with the Head of Sales & Marketing to fully utilise opportunities provided by Spektrix. Optimise use of our customer engagement tools. Manage relationships with external ticket agents. Fulfil our revenue management strategy. Oversee day-to-day sales operations. Team Management Lead, mentor and motivate the sales team. Marketing Deliver 20-30 annual marketing campaigns for Cadogan Hall-produced events under the guidance of the Head of Sales & Marketing. Oversee production of quarterly brochures and seasonal programming guides. Support CRM strategy development to enhance customer retention and lifetime value. Provide marketing guidance for F&B initiatives (e.g. pre-concert dining packages). Audience Development Spearhead campaigns to grow group bookings. Redevelop our membership scheme. Enhance provisions for disabled patrons. Launch and promote a new under-30s scheme. To apply please send your CV and a covering letter (max. one side of A4) outlining how your skills and experience match the job description to Katie Sampson, Head of Sales & Marketing, email: [email protected]. Please contact Katie if you would like an informal chat about the role, or if you need this job description in another format.Job Summary
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